In the Press:

• TechCrunch - Ad.ly Launches Analytics For Sponsored Tweets
• 140Char - Ad.ly targets celebs with Sponsored Tweets Model
• CNN - From Twitter to Advertising Treasure
• CMS Report - Ad.ly on Twitter
• FOX News - Ad.ly sponsors Sal Masekela in ING NY Marathon
• Gather - Advertising on Twitter
• The Wall Street Journal - Real Time Data Start-Ups Carve Out Niches
• Kherize5 - Ad.ly - Twitter's Newest Advertising Application
• Laughing Squid - Pee-Wee Herman makes his first tweet on Twitter
• Search Engine Land - How To Monetize Social Media: The Right Way
• SF Weekly - Ad.ly helps celebs sell out
• TechCrunch - Ad.ly brings sponsored tweets from celebrities
• The New York Times - A Friend's Tweet Could Be an Ad
• The Wrap - Celebs Hawking Products Through Tweets
• TwiTip - Ad.ly on Twitter
• Vancouver Observer - This Tweet's for Sale